Responsive Web Design
Design a website for clean energy startup Sistine Solar that introduces audiences to the latest innovation in solar technology, then drives them to sign up for a free quote.
Competitive analysis, wireframes, and design.
Sistine Solar had created a technology that makes solar panels beautiful, allowing homeowners to customize the appearance of panels.
But because this technology is new to the market, Sistine's website needed to communicate their product’s advantages with a single glance, introducing customers to their product, We developed a before-after homepage experience that showcased Sistine’s strength, showing the market standard – dull, blue tiles – beside the new, Sistine panels that could blend in with an existing roof or stand out to create a statement
We structured the site to put the technology front and center, with an easy-to-understand primer page on the technology and a before-after gallery of recent projects to allow users to see the visual impact of the product on homes like theirs. We then built a tool to allow users to change variables on a sample home (color, pattern, number of solar panels) while developing a custom quote, right on the website -- connecting the company with qualified leads.